Threads challenges X by offering free support for up to 10K characters, plus prominent links

Meta says that the 10,000 characters give people more room to express themselves, but also allows them to promote their work and drive others to “wherever it lives,” even if not on Threads itself.

​Meta says that the 10,000 characters give people more room to express themselves, but also allows them to promote their work and drive others to “wherever it lives,” even if not on Threads itself.