The Chicago Dental Society (CDS) Midwinter Assembly is probably the most ancient and one of the crucial biggest dental meetings within the nation. The 159th Midwinter Assembly happened February 22 to 24, 2024, at McCormick Position West, attracted greater than 21,000 attendees, and generated an estimated $26.6 million in financial have an effect on for Chicago. The yearly occasion continues to develop in dimension and yield attendee and exhibitor pride in a post-pandemic atmosphere.
“The power of the 2024 Midwinter Assembly was once exceptional, which is an actual testomony to the fervour the CDS volunteers and team of workers have when organizing an out of this world display 12 months after 12 months,” mentioned CDS CEO, Heather Nash, CMP, CAE. “There have been greater than 560 exhibitors within the Showcase Corridor this 12 months, up from final 12 months, over 230 medical classes and an ideal mixture of networking occasions that introduced scholars and early profession dentists in combination, like the brand new Yoga for Midwinter Mindfulness, Sips, Suds & Gross sales, and the brand new Podcast Living room that was once bustling with interviews.”
Within the dental business, the Midwinter Assembly is regularly described because the kick-off to the 12 months, and the three-day convention for dental execs is considered probably the most revered medical dental assembly within the business and the most important dental assembly in North The us. The Midwinter Assembly supplies attendees with unrivaled get right of entry to to masses of businesses showcasing and debuting the most recent merchandise and inventions to peer and take a look at, masses of constant training alternatives to assist keep present on the most productive practices and newest ways in addition to career-building networking occasions. Midwinter Assembly attendees come with dentists, hygienists, assistants, place of job team of workers, citizens, laboratory technicians and dental scholars from everywhere in the global. The 2024 occasion attracted attendees from 49 U.S. states and 68 other international locations.
From 2022 to 2023, attendance on the Midwinter Assembly surged, expanding 27% 12 months over 12 months. From 2023 to 2024, attendance persisted to climb every other 1% to 21,135 attendees. Select Chicago, the Town of Chicago’s tourism company, reported an estimated financial have an effect on of greater than $26.6 million from the 2024 Midwinter Assembly.
Initial effects from the post-event survey are briefly quantifying the development’s luck. On a scale from one to ten, greater than 50% of respondents have indicated a ten when requested if they might suggest the Midwinter Assembly to a colleague or buddy.