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HomeRunningAdidas new single-use racing shoe releases to the general public–for CAD $650

Adidas new single-use racing shoe releases to the general public–for CAD $650


Closing weekend’s Berlin Marathon noticed the inconceivable grow to be not anything when Ethiopia’s Tigist Assefa shattered the ladies’s marathon listing by means of two mins and 11 seconds, profitable the race in 2:11:53. Assefa now not best garnered consideration for her exceptional efficiency and record-breaking time, but additionally for the state of the art carbon-plated racing footwear she used to be dressed in: Adidas Adizero Adios Professional Evo 1, which made their debut look within the race.

Tigist Assefa 2023 Berlin Marathon
Assefa gained the 2023 Berlin Marathon dressed in the Adidas Adizero Adios Professional Evo 1 (pictured). Photograph: Kevin Morris

Those record-breaking carbon-plated racing footwear from Adidas have been launched to the U.S. marketplace on Sept. 26, and feature already offered out, priced at USD $500 (CAD $650). What units those footwear aside, but even so their hefty price ticket (roughly $450 greater than the typical operating shoe), is their distinctive one-race design. In spite of their prime value, those footwear are designed to closing thru a unmarried marathon.

The shoe’s enchantment to a much broader target market raises issues about its environmental affect. Adidas has brazenly said that those footwear are certainly supposed for a unmarried race, which has brought about complaint relating to environmental waste, and flying within the face of a few manufacturers’ efforts to create extra sustainable operating sneakers.

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On its web page, Adidas describes the Adizero Adios Professional Evo 1 as “a operating shoe like no different,” boasting “distinctive era that demanding situations the limits of racing.” Weighing in at a trifling 138 grams, the shoe options an cutting edge Lightstrike Professional foam design with a full-length carbon plate this is reportedly bouncier and lighter than the Lightstrike Professional foam within the shoe’s predecessor, Adios Professional 3. The shoe additionally accommodates a liquid rubber outsole, a considerable 39-mm heel stack and a entrance rocker. This rocker propels the runner ahead at even better speeds whilst requiring much less power expenditure.

The Adidas Adizero Adios Pro Evo 1
Photograph: Adidas

In recent times, marathon operating has witnessed the upward thrust of “tremendous footwear” as all of the main manufacturers compete to broaden the quickest carbon-plated racing shoe available on the market for his or her athletes. The Adidas Adizero Adios Professional Evo 1 represents the most recent innovation in marathon era, serving to runners shave valuable seconds, if now not mins, off their race occasions.



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