Jumbo-Visma will transform Visma-Rent a Motorbike in 2024, in line with a document through WielerFlits, with the Pon-owned leasing corporate serving to to reinforce the group’s funds after the failed merger/takeover with Soudal-QuickStep.
All the way through the weekend the Jumbo-Visma senior directeur sportif Merijn Zeeman informed Nieuwsblad that the group’s long-term long term was once confident however refused to enter main points.
A spokesperson for Jumbo-Visma performed down the WielerFlits document when contacted through Cyclingnews. Then again Pon Holdings, the privately owned Dutch conglomerate reportedly agreed to step in to fund the group after group supervisor Richard Plugge failed to seek out a global name sponsor. Investment from Pon it appears allowed Plugge to finish the plans for the merger/takeover with Soudal-QuickStep.
Pon owns Jumbo-Visma’s present motorcycle sponsor Cervélo and different motorcycle manufacturers akin to Cannondale, Gazelle, Focal point and Schwinn. In addition they import Volkswagen, Audi, Seat and Skoda within the Netherlands and feature dealerships in the US for Porsche, Ferrari and different luxurious manufacturers.
Pon Holdings BV claims their annual revenues exceed €10 billion and Rent a Motorbike is any other a part of the conglomerate.
Rent a Motorbike was once already a minor sponsor of the Jumbo-Visma group in 2023 however is prone to transform a name sponsor in 2024 because the Jumbo grocery store chain ends its backing.
Norwegian industry device and IT logo Visma have already made it transparent they are going to stay as a name sponsor, making an investment round €12 million and Pon it appears agreed to extend their sponsorship of Richard Plugge’s group when Specialised attempted to be the group’s motorcycle sponsor as a part of the Soudal-QuickStep merger/takeover. The group would most likely have a smaller funds than in 2023 however diminished their prices through permitting Primož Roglič to depart and sign up for Bora-Hansgrohe.
Rent a Motorbike claims that 7000 corporations within the Netherlands, Germany and Belgium have signed as much as their motorcycle leasing programme, with 100,000 staff playing tax breaks as they rent a motorcycle to trip to paintings and for leisure use. In line with studies, a complete of 600,000 staff in 65,000 other corporations have used Pon’s other leasing manufacturers. 90% of all motorcycles are electrical motorcycles, which might be delivered and serviced thru a community of native bicycle sellers.
Volkswagen Monetary Products and services, a Germany-based subsidiary of auto logo Volkswagen not too long ago invested in Pon’s motorcycle leasing manufacturers, with plans to enlarge into the US and different markets.